Social media has been the mysterious magic box for marketing for over a decade. Facebook, Twitter, Instagram, and, announced just this week, Snapchat, all have advertising platforms where in the past year over 3 billion dollars have been spent. Yet of these four, one stands far and above for marketers and advertisers. Yes, I’m talking […]
Integration
5 Ways to Optimize Sales Efficiency [Infographic]
Navigating your way through your sales pipeline can be tough, since identifying who your leads are and where they are in your process is often a hectic task. You need to prioritize your time but also know as much as possible about your leads, while spending as little time researching as possible. It’s time to […]
The Lowdown on Account Based Marketing and Why You Need to Do it
History doesn’t repeat itself, but it often rhymes. This is true when it comes to trends in music and fashion, and it’s true when it comes to sales & marketing strategies. Today we’re going to talk about a new (old) trend you’ve probably been hearing a lot about over the past while: Account Based Marketing […]
Blitzen teams up with Zoho CRM!
When Zoho CRM was named one of the Top 3 CRM Softwares for small businesses we knew we needed to develop an integration with them. They throw a lot of love to start-ups with their free offering, allowing them to do the same thing the big guys are doing. We’re all in it together. Zoho CRM allows […]
Help Your Sales Reps with Simplified CRM Data Entry
A CRM (Customer Relationship Management) platform helps companies optimize their sales pipeline. For many, it’s just a rolodex of clients. For others, it’s a communication tool. Salesforce calls their CRM the ‘business nerve center’, which conveniently places Salesforce at the center of any conversation. Respectfully, I disagree. I liken the CRM to an expensive blender, […]
How Marketers can Benefit From Google Tag Manager
Quit bugging your dev team. We’re serious. Recently, we announced our new feature of Blitzen Ad campaign tracking, which allows you to measure Google Adword, Google Analytic and Facebook ads more precisely – without the help of your dev team. Easy, right? Well we’ve made it even better for you to do things on your […]
How Buffer Is Changing Business Forever
If I had to describe Buffer to someone that had been living under a rock since they launched in 2010, I would say this – Buffer sets the bar in everything they do and then they jump over it. They are single handedly redefining how business gets done. Buffer has taken company transparency to an […]
3 Ways to Improve your Sales Stack
Wanna know something annoying? If you’re working sales in a startup or small business, you’re using a bunch of awesome tools to get your work done. And when I say awesome, I mean affordable, easy-to-use, gets-a-particular-job-done, awesome. Ok, so what’s annoying about that? Well, if you’re doing it right, you’re evaluating the performance of your sales […]
Your Fragmented Sales Stack Costs You Money – We’re Going To Fix That
Now is the best time to be in a startup or SMB sales team. Great Software-as-a-Service (SaaS) sales apps are coming to market at a rapid pace and they’re affordable to boot. These focused apps are leveling the playing field between the enterprise sales engines and the little startup that could. And unlike your traditional […]
7ish Things to Love About Pipedrive CRM
Blitzen is now listed as a Pipedrive integration. Learn More What’s not to love about Pipedrive CRM System? They have created a beautiful and light-weight easy CRM. Their pricing model is so simple a small child can wrap their head around it (and probably afford it). Their product, while perfectly suited to manage the SMB sales process, is […]