As we marketers know, the customer journey no longer follows a linear path. People visit your website multiple times, download whitepapers and signup for email updates — so it’s important to track all of this behavior to determine how close your leads or users are to making a purchase or upgrading to a premium offering. […]
Workflow
How to track email clickthroughs to Blitzen forms
The more you know about your audience, the better you can engage them and eventually sell to them. How do you know which email campaigns are driving the most visits to your forms? You are about to find out. Today we are going to talk about query parameters – the Blitzen feature that tracks inbound […]
A Better Way to Gather Customer Data
Any marketing textbook will tell you that you have to know your customers. This insight will drive almost all of your business decisions. But the act of gathering this data often proves difficult. So, we propose a solution. For a second, I want you to imagine that you have an opportunity to spend a day […]
Blitzen teams up with Zoho CRM!
When Zoho CRM was named one of the Top 3 CRM Softwares for small businesses we knew we needed to develop an integration with them. They throw a lot of love to start-ups with their free offering, allowing them to do the same thing the big guys are doing. We’re all in it together. Zoho CRM allows […]
3 Ways to Improve your Sales Stack
Wanna know something annoying? If you’re working sales in a startup or small business, you’re using a bunch of awesome tools to get your work done. And when I say awesome, I mean affordable, easy-to-use, gets-a-particular-job-done, awesome. Ok, so what’s annoying about that? Well, if you’re doing it right, you’re evaluating the performance of your sales […]
Your Fragmented Sales Stack Costs You Money – We’re Going To Fix That
Now is the best time to be in a startup or SMB sales team. Great Software-as-a-Service (SaaS) sales apps are coming to market at a rapid pace and they’re affordable to boot. These focused apps are leveling the playing field between the enterprise sales engines and the little startup that could. And unlike your traditional […]
The Adobe FormsCentral Alternative is Blitzen
FormsCentral is Shutting Down If you’re here because of the announcement that Adobe FormsCentral is shutting down–we’re sorry to hear it. I’ve read the comments of disgruntled customers who have their online forms and workflows set up for the entire year, only to learn that Adobe will discontinue service half way through 2015. Ouch! The good […]
7ish Things to Love About Pipedrive CRM
Blitzen is now listed as a Pipedrive integration. Learn More What’s not to love about Pipedrive CRM System? They have created a beautiful and light-weight easy CRM. Their pricing model is so simple a small child can wrap their head around it (and probably afford it). Their product, while perfectly suited to manage the SMB sales process, is […]
Intro to Online Forms and Form Builders
Why This is Important Online forms are the unsung heroes of data collection. They are the perfect tool for any business process where you know what pieces of information you need to collect. Think lead capture forms, online job applications, grant applications, idea submission forms and many many more. If you’re into collecting awesome data […]