If I had to describe Buffer to someone that had been living under a rock since they launched in 2010, I would say this – Buffer sets the bar in everything they do and then they jump over it. They are single handedly redefining how business gets done. Buffer has taken company transparency to an […]
3 Ways to Improve your Sales Stack
Wanna know something annoying? If you’re working sales in a startup or small business, you’re using a bunch of awesome tools to get your work done. And when I say awesome, I mean affordable, easy-to-use, gets-a-particular-job-done, awesome. Ok, so what’s annoying about that? Well, if you’re doing it right, you’re evaluating the performance of your sales […]
Using Customer Discovery Surveys to Help Find Product/Market Fit
We started our customer discovery survey adventure knowing that startups and SMB’s are paying a price for relying on a toolbox of specialized SaaS apps. If you’ve been hanging out here for a while, you know that price is a fragmented stack that requires manual data entry and copy/paste to keep your apps in sync […]
Your Fragmented Sales Stack Costs You Money – We’re Going To Fix That
Now is the best time to be in a startup or SMB sales team. Great Software-as-a-Service (SaaS) sales apps are coming to market at a rapid pace and they’re affordable to boot. These focused apps are leveling the playing field between the enterprise sales engines and the little startup that could. And unlike your traditional […]
11 Online Tools our Startup LOVES
It’s extremely important that you pick your online tools well. Pick them right, and your internal workflows hum along without any problems and productivity goes through the roof. Pick wrong and your teams spend more time managing tools and workflows than actually getting work done. So, today I’d like to share 11 online tools that we […]
Startup Copywriting: Avoid These 4+ Mistakes
Startup copywriting is a serious challenge. You’re trying to resonate with your ideal customer without really knowing who they are and what they’re most interested in. I get it. We’ve been there. So, in anticipation of our new splash page going live, I’m stripping version 1.0 of our web copy down to its skivvies and […]
How We Hacked and Upgraded Our Startup Beta Signup Process
We got the most out of our startup beta signup process. We identified motivated customers. We collected customer insights that informed feature prioritization and web copy decisions. We forced ourselves to feel the pain points we were trying to solve for. It even made us evaluate the competition by using the competition’s products. Then, it showed us what our users will feel when […]
The Adobe FormsCentral Alternative is Blitzen
FormsCentral is Shutting Down If you’re here because of the announcement that Adobe FormsCentral is shutting down–we’re sorry to hear it. I’ve read the comments of disgruntled customers who have their online forms and workflows set up for the entire year, only to learn that Adobe will discontinue service half way through 2015. Ouch! The good […]
Transparency-as-a-Service for Startups and SMBs
I read a piece by James Altucher today that completely changed the way I think about writing and those reading what I write. Readers are like onlookers in the Roman Coliseum calling for other people’s blood. Writers are the gladiators responsible for shedding that blood. Writers shed blood by sharing the things you want to know about most–things […]
7ish Things to Love About Pipedrive CRM
Blitzen is now listed as a Pipedrive integration. Learn More What’s not to love about Pipedrive CRM System? They have created a beautiful and light-weight easy CRM. Their pricing model is so simple a small child can wrap their head around it (and probably afford it). Their product, while perfectly suited to manage the SMB sales process, is […]
