It was a morning like any other, when the Blitzen team got up, Then they checked their phones and saw that Product Hunt had struck. Realizing quickly, the storm that was about to come to pass, Everyone jumped out of bed and got to the office in a flash. We had the good fortune of […]
Cloud Applications
Blitzen Brings Big Brand Marketing Powers to SMBs
Launching today at the Dublin Web Summit, Blitzen is a new, lightweight yet powerful lead management solution that allows startups and small-to-midsize (SMB) businesses to market like their bigger brand cousins. According to a recent report by marketing automation software research firm Software Advice, a division of Gartner, 98% of SMBs are reportedly shopping for marketing software […]
Your Fragmented Sales Stack Costs You Money – We’re Going To Fix That
Now is the best time to be in a startup or SMB sales team. Great Software-as-a-Service (SaaS) sales apps are coming to market at a rapid pace and they’re affordable to boot. These focused apps are leveling the playing field between the enterprise sales engines and the little startup that could. And unlike your traditional […]
Startup Copywriting: Avoid These 4+ Mistakes
Startup copywriting is a serious challenge. You’re trying to resonate with your ideal customer without really knowing who they are and what they’re most interested in. I get it. We’ve been there. So, in anticipation of our new splash page going live, I’m stripping version 1.0 of our web copy down to its skivvies and […]
SaaS: Advantages, Adoption, and Shadow IT
What is Software-as-a-Service (SaaS)? Whether or not you realize it, I am almost certain you have encountered SaaS tools. You may know them as cloud applications, web applications, or some other term I’ve never even heard of yet – the terminology is always evolving after all. If you’re still unsure of what I’m talking about, SaaS […]
