The increase in data-driven marketing strategies is on the rise. People want to see their marketing expenses manipulate the numbers in their businesses that matter most. Whether it’s your ROI, lead generation, or brand awareness, there’s one place you can start to increase these numbers – and it’s web copy. After being featured on Product […]
copywriting
Startup Copywriting: Avoid These 4+ Mistakes
Startup copywriting is a serious challenge. You’re trying to resonate with your ideal customer without really knowing who they are and what they’re most interested in. I get it. We’ve been there. So, in anticipation of our new splash page going live, I’m stripping version 1.0 of our web copy down to its skivvies and […]
